A thorough assessment of your needs coupled with analysis of the various
execution options and ramifications can help you steer a sure course
for success. Foresight, good planning and a sound understanding of
your objectives and target market go a long way towards avoiding costly
mistakes that might undermine your customers' confidence in your abilities.
Some types of customer-facing communication call for skills that extend
beyond those of a regular translator. With our marketing communications
service, we focus on the desired impact of your marketing or PR material
rather than the structure and wording of the source text. We combine
creative skills with in-depth and well researched product and industry
insights. The result is a high-quality product that reads as if it
were written by a native expert rather than a translator.
Why not develop content directly in the language of your target market?
This can save valuable time and money, eliminating the expense and
complications involved in an interim foreign-language version. This
service can be combined with our content adaptation deliverables to
create high-quality content in several languages.
Failure to preserve the integrity of your source format can result
in costly and time-consuming reformatting and reprogramming. But it
doesn’t have to come to that. Drawing on our extensive experience
in the handling of both traditional and new media, our technology
team ensures that your content can be seamlessly transferred from
one language to another on the same media or from one medium to another.